Man Floors, Rinascente, Torino
Information
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Field

Fashion & Beauty

Client

Rinascente spa

Location

Rinascente
via Lagrange, Turin,
Italy

Opening

February 2019

Type

Configuration
and design of spaces

Architect

Paolo Lucchetta

Architects/Designers

Giovanni Frisan

Category

Architecture
Interior Design concept

Photos

© Rinascente

The re-design of the new floors dedicated to men’s fashion at Rinascente high-end store in Turin took place in the context of the global restructuring project which led the historic shopping venue in via Lagrange in September 2019 to become a mini flagship store, giving the city a unique and distinctive shopping destination.

The two new men’s floors are presented to the public with the same inviting characteristics of the spaces already inaugurated: a winning brand mix and a high-level customer service, to always be in line with the desires of a constantly evolving consumer. The ultimate goal is to surprise the public by offering a unique and rewarding shopping experience. Completely renovated and redesigned spaces, where a sophisticated and enveloping design houses the collections of new brands and a new shoe area.

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Z Zegna showroom, Milan